Small Business Market Research

Roofing Market Research — Jacksonville, FL

ZIP 32202 is downtown Jacksonville, an urban core of 6,023 residents living across 2,637 housing units. The defining number for a roofer here is ownership: just 8.7% of units are owner-occupied, the lowest of any Jacksonville ZIP in this study. That means roofing demand is overwhelmingly a landlord, property-manager, and small-commercial story rather than one-off homeowner replacements, so relationships with building owners and management companies matter more than retail curb appeal. The housing that exists is not new: 76.9% of units were built before 2001, so a meaningful share of downtown roofs are past their first service life. Home values run a moderate $268,800 with a median household income of $34,825, reflecting the rental-heavy, mixed-use character of the core. On the competitive side, our research found three roofers active in Jacksonville local search, and they are well established, averaging 238 Google reviews, so downtown is best approached as part of a broader metro strategy where a maintenance-and-repair book of business with downtown property owners can anchor steady, repeatable work.

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Single ZIP-code service area: 32202 · Market data compiled July 8, 2026.

Shaded map of ZIP 32202 in Jacksonville, FL, the roofing market-research service area
ZIP code 32202 · The Jacksonville Market

Housing & Demand Signals

All figures below are for ZIP code 32202, a single ZIP-code service area, not all of Jacksonville, FL.

6,023

Total population

Source: U.S. Census Bureau, American Community Survey 5-year estimates (via Census Reporter)

2,637

Housing units

Source: U.S. Census Bureau, American Community Survey 5-year estimates (via Census Reporter)

8.7%

Owner-occupancy

Source: U.S. Census Bureau, American Community Survey 5-year estimates (via Census Reporter)

$268,800

Median home value

Source: U.S. Census Bureau, American Community Survey 5-year estimates (via Census Reporter)

$34,825

Median household income

Source: U.S. Census Bureau, American Community Survey 5-year estimates (via Census Reporter)

76.9%

Homes built before 2001

Source: U.S. Census Bureau, American Community Survey 5-year estimates (via Census Reporter)

Why It Matters for Roofing

What Drives Roofing Demand Here

76.9% of the 2,637 housing units were built before 2001, putting many downtown roofs past their first service life.

At only 8.7% owner-occupancy, demand concentrates in landlord and property-manager roofing rather than homeowner replacement.

The three roofers in Jacksonville local search average 238 reviews, an established field best entered as part of a metro-wide plan.

Competitive Landscape

Who You're Up Against in Jacksonville

3

Active Roofing contractors

Low

Market saturation

238

Avg. Google reviews

Local pack: the top 3 you'll compete with in the map results

1

Jack C. Wilson Roofing Co

250 reviews · 4.9★ (as of July 8, 2026)

2

Southern Coast Roofing

311 reviews · 4.9★ (as of July 8, 2026)

3

Premier Roofing of Jacksonville, LLC

154 reviews · 4.9★ (as of July 8, 2026)

Market Maps

The Jacksonville Roofing Landscape

Bar chart of leading roofing competitors in Jacksonville, FL ranked by Google review count
Top roofing competitors in Jacksonville, FL by Google review volume.
FAQ

Roofing in Jacksonville: Common Questions

Is ZIP 32202 a homeowner roofing market?

Mostly not. Downtown Jacksonville has just 8.7% owner-occupancy across its 2,637 housing units, so roofing demand here leans heavily toward landlords, property managers, and mixed-use building owners rather than individual homeowners.

What drives roof work downtown?

Housing age. 76.9% of units in 32202 predate 2001, so a large share of roofs are due for repair or replacement, concentrated in the rental and small-commercial stock that dominates the core.

How much roofing competition is there in Jacksonville?

Our research found three roofers active in Jacksonville local search, averaging 238 Google reviews. Saturation is low by count, but the incumbents are well established, so a clear niche such as downtown property-owner accounts helps a new entrant compete.

From Snapshot to Strategy

Ready to expand your Roofing business near Jacksonville?

The numbers above are a single-ZIP snapshot. Our Business Expansion Study goes further, evaluating demand and competition across a full 10-mile radius around a new office location chosen specifically for you, then handing you a ranked plan you can act on.

An office location picked for you

We rank your strongest territories and size the real, reachable market in a 10-mile radius around each recommended office address, not just one ZIP code.

A clean pin on Google Maps

We search for private office space in buildings with no resident competitor, so your Google Business Profile can be registered at a clean, verifiable address, the first step toward showing up in the local map results where customers search.

Demand and competition, scored

Every candidate market is rated on housing demand and competitor saturation, with real priced office listings and a clear #1 recommendation.

Want the full Jacksonville Roofing report?

The complete study ranks your best satellite-office territories 20–35 miles out, sizes each one across a 10-mile radius, and includes priced office listings and the analysis behind our #1 recommendation.